Web Stories: What They Are and How to Make Them Great

Ryan Warrender
1 min readDec 14, 2020

Since Google launched a new home for Web Stories on Discover, we have seen a diverse group of content creators using the format to tell engaging stories, everything from product reviews to a history of the U.S. postal service. Thanks to new and improved creation tools, it’s easier than ever to create a high-quality and interactive story.

Web Stories are a web-based version of the popular “Stories” format that blend video, audio, images, animation and text to create a whole new way to learn something new. We have seen publishers recut, reuse, or reinvent their brands using Web Stories. If you are new to Web Stories, check out our new YouTube series, Storytime. And if you want to create some yourself, follow these tips to make them as interesting and beautiful as possible.

Learn More:
+ Overview: stories.google
+ Getting started: bit.ly/enable-stories
+ YouTube Series: bit.ly/storytime-videos
+ Content policy: bit.ly/web-story-content
+ Discover: bit.ly/discover-surface
+ SEO: bit.ly/story-seo
+ Ads: bit.ly/story-ads
+ Developer Preview: bit.ly/story-devs

Social
+ Instagram @googlewebcreators
+ Twitter @webcreators
+ YouTube @googlewebcreators

Ryan Warrender — Product Partnerships Manager, Google

--

--

Ryan Warrender

Product Manager at Google. DIYer, Podcaster, and fan of tacos.